Join the Playmakers' club
Flexible pricing for always-on growth.
Flexible pricing for always-on growth.
Plans are based on how many campaigns we run for you and how much revenue you want to unlock.
Monthly Plans
Reduced rates may apply for clubs in lower-volume markets.
🚀 Always-On Starter
Perfect for smaller clubs taking first steps in data activation.
From €2,999/month + 8% commission
Touchpoints: 3 per home game (pre, matchday, post)
Segments: 1 fan segment
Channel: Email only
Planning: Bi-weekly calls
Reporting: Monthly ROI summary
⚡ Momentum Plan
For clubs ready to scale revenue off the pitch with multi-channel campaigns.
From €4,499/month + 8% commission
Touchpoints: Up to 6 per home game (pre-, matchday, post)
Segments: 2-3 active segments
Channels: Email & app
Planning calls: Bi-weekly
Reporting: Monthly ROI summary
🏆 Growth Partner
Your tailored digital growth plan, built to maximise fan revenue impact.
Custom pricing based on volume and setup
Touchpoints: 20+ activations per game
Segments: 3+ advanced profiles
Channels: Email & app
Targeting: Advanced segmentation & micro-personalisation
Planning: Bi-weekly strategic reporting
Projects
One-time
⚙️ Commercial & Digital Strategy
Whether your club needs a better commercial setup, a smarter use of digital tools, or just a clearer plan, we help you build the foundation for sustainable growth.
We work across strategy, business operations, and digital enablement to help you focus, prioritise, and move forward with confidence.
Typical focus areas include fan monetisation, tech stack recommendations, internal workflows, and activation planning.
Pricing depends on scope - we start with a short intro call to understand your needs.
🧐 Audit
Waitlist available
(Free if you sign a 12-month always-on plan.)
We review your current fan data setup: tools such as app, e-commerce setup, ticketing, POS setup, emails, integrations, and missed opportunities.
You get a clear action plan for quick wins and long-term growth.
We review all applications and prioritise clubs with the biggest potential for growth.
Frequently asked
Q1 How can Playmakers help us grow revenue beyond matchday attendance?
Q2 Do we need a Customer Data Platform (CDP) to work with Playmakers?
Q3 What type of clubs do you typically work with?
Q4 What does “always-on campaign execution” actually mean?
Q5 How does Playmakers support sponsorship activation?
Q6 Can you work with our existing systems and vendors?
Q7 How long does implementation typically take?
Q8 Do you act as a consultancy or an operational partner?
Q9 Why is fan data activation difficult for most clubs?
Q10 What is fan data activation?
Frequently asked
Q1 How can Playmakers help us grow revenue beyond matchday attendance?
Q2 Do we need a Customer Data Platform (CDP) to work with Playmakers?
Q3 What type of clubs do you typically work with?
Q4 What does “always-on campaign execution” actually mean?
Q5 How does Playmakers support sponsorship activation?
Q6 Can you work with our existing systems and vendors?
Q7 How long does implementation typically take?
Q8 Do you act as a consultancy or an operational partner?
Q9 Why is fan data activation difficult for most clubs?
Q10 What is fan data activation?
Frequently asked
Q1 How can Playmakers help us grow revenue beyond matchday attendance?
Q2 Do we need a Customer Data Platform (CDP) to work with Playmakers?
Q3 What type of clubs do you typically work with?
Q4 What does “always-on campaign execution” actually mean?
Q5 How does Playmakers support sponsorship activation?
Q6 Can you work with our existing systems and vendors?
Q7 How long does implementation typically take?
Q8 Do you act as a consultancy or an operational partner?
Q9 Why is fan data activation difficult for most clubs?
Q10 What is fan data activation?